I've run the floor. I'll fix yours.
I'm Matt. I started Pints & Prospects because most outbound advice comes from people who have never carried a number or coached a rep through a brutal month. I have. I help seed to Series A teams and growth-minded recruitment firms build outbound that actually books meetings.
How did I get here?
I spent ten years in hospitality, working my way up to running cocktail bars and restaurants in some of the biggest cities in the UK. Long nights, real pressure, and a craft you only learn on the floor with people in front of you.
Then I was made redundant. I moved into corporate sales, climbed a few rungs, and quickly clocked how fake most of it was. All script, no substance.
So I went into tech sales, and that's where the real love of the trade kicked in. I learned how to call, how to close, and how to lead a team that does the same. Now I help other teams do it.
What did that teach me?
Most founders and sales leaders don't have an outbound problem on paper. They have reps dialling hard and a calendar that still won't fill. That gap is almost always coaching, messaging, targeting or process, not effort. Finding which one, fast, is the job.
Why fractional?
You don't need a full-time VP of Sales at five to sixty people. You need someone who has built the motion before to come in, fix what's broken, and leave you with a team that can run it without you. That's fractional. Senior help, none of the overhead.
Why me?
Plenty of consultants will sell you a framework off a slide. I've carried the bag and led the floor, so the advice holds up when a real rep is staring down a real objection at 4pm on a Friday. If it doesn't move pipeline, meetings or conversion, I'm not interested in it either.
How do I work?
Diagnosis first. I find out what's actually broken before I touch anything. Then the fix, built to your team and your market, not a template. Then rollout, so it sticks after I'm gone. Everything ties back to the only scoreboard that matters: meetings booked and pipeline created.
Why the pints?
Ten years in bars and restaurants taught me the best conversations happen over a drink, not across a boardroom table. Approachable beats polished. Work with me and you get a straight talker who will tell you what's wrong, then help you fix it.
Recognised for it, not just talking about it
Want to see what's leaking?
The Outbound Audit is the front door. One paid diagnostic of your calls, cadences, data and stack, and a clear read on what to fix first.
A few of the faces along the way
